[Skip to Content]

Strategy & Research

For us, strategy is the starting point for all projects. Without clear focus your money will not be wisely spent.

We talk to all our clients to learn about their objectives, then establish the appropriate team to research the market sector and formulate a strategic plan that fits their budget and delivers their goals.

As the relationship continues, we review strategy frequently - tweaking and adjusting to keep things on track.

Strategy & Research Case Studies


We created a new stylish Journal to reflect the quality and range of services offered to members of the club

View full case study

Lansdowne Club Mayfair


Make assessment count. Bringing AQA campaigns to life

View full case study

AQA – Make Assessment Count

Carve (14).JPG

Primal protein, fast - Redefining the Great British Carvery

View full case study


debt-explained-foil.jpg (1)

Debt Explained uses years of leveraged finance information to deliver data and reports

View full case study

Debt Explained


Local agents (and friends!) needed a website that doesn't waste time. Search by rent or buy, office, residential, small or large. Instant results, easy to print pdfs. Michael Newell, Owner

View full case study



We loved working with Euphorium - from brand development to interior graphics and point-of-sale, 48 sheet adverts to recruitment ads, no 'loaf' unturned

View full case study

Euphorium Bakery


The site is designed to generate high quality traffic through organic search terms and customer experience... and that is exactly what it does

View full case study



Giraffe wanted to make a big impression with the roll out of 50 new regional restaurants

View full case study



The ISC represents almost every Independent School in the UK - providing a wealth of information for parents wishing to choose a local independent school.

View full case study

Independent Schools Council (ISC)


JLL retail brochure involved research, photography, copywriting, design and quality print - a classic comms the retail professional

View full case study

JLL Retail and Leisure


A simple but perfectly formed website to allow UK customers to find a local dealer

View full case study



Delivering a premium website for Mayfair's prestigious members club

View full case study

Lansdowne Club Website


A brand for the UKs first flexible craft food subscription

View full case study

Larder Fair

Museum Of The Home Case Study

View full case study

Museum of the Home

Or Home Hero

The OR Society is a charity set up to advance knowledge, interest and education in OR.

View full case study

Operational Research Society


Crumpled Dog worked closely with the owners to develop a unique brand and website in the recruitment sector, to reflect a unique offering in the industry

View full case study

PA London

SK Laptop Home

Storage King look to us for advice and guidance on the design, UX and everyday maintenance of this website

View full case study

Storage King


A brand created from scratch for Tesco. The brainchild of Daniel Bear, Chairman of the famous London based Euphorium Bakery

View full case study

The Bakery Project (Tesco)

Rhodes Case Study Thumbnail

The Rhodes Trust is an educational charity which brings together and develops exceptional scholars from across the globe. We have worked with the Rhodes Trust on a number of web development projects central to its aims and strategies, including the building of dedicated microsites for its fundraising efforts and showcasing its multiple venue hire facilities. 

View full case study

The Rhodes Trust

Crumpled Dog are proud sponsors of

Umbraco Spark